Keeping communications simple

Paul Siderovski

SiDCOR Chartered Accountants

Throughout my working career I have come across the KISS principle many times. One of the best ways to communicate is to ‘keep it simple’. You can use any name for the second ‘S’ like Sam, Sarah, Silly or Stupid.

It doesn’t matter, as long as when you use Stupid, you’re not judging the person you’re saying it to!

I learnt from an early age that if you can’t explain something so that a seven year old would understand, then you have over complicated the subject.

No matter what profession or business you’re in, jot down what you do and explain it in plain and easy to understand English. Many different professionals like lawyers and accountants talk in technical jargon that people don’t understand. Most of the time this isn’t intentional as they’re not using KISS as their way of communicating and they don’t realise it!

Keep it Simple….and next time you’re explaining a technical issue to your client or customer, think KISS…..you will build TRUST and rapport with them and they will never leave you. The alternative is to confuse them so much that they think they can’t do without you……not sustainable and it will not build long term trust.

For further information contact SiDCOR on 1300 743 267, email paul@sidcor.com.au or visit www.sidcor.com.au

Paul Siderovski

The founder and Managing Director of SiDCOR Chartered Accountants, has 21 years experience since starting as a chartered accountant with PricewaterhouseCoopers in 1995. Paul started Newcastle-based SiDCOR in 2002. Paul has a Bachelor of Commerce from the University of Newcastle and is a Member of the Institute of Chartered Accountants and the Taxation Institute of Australia as well as the National Tax and Accountants Association.